Filed under Creative

Product Is The New Marketing

Brands can’t hide any more. If you’re reading this Blog, you already knew that.Last night Jeff Bezos (founder and CEO of Amazon) was on Charlie Rose to discuss the latest iteration of the e-book reader, Kindle (if you’re interested in watching the online video of the conversation, you have to click around on the Charlie … Continue reading

7 Tips for Getting People to Your Blog

7 Tips for Getting People to Your Blog

I love having a blog. It’s less formal than an e-newsletter and lets me express a more “authentic” voice. I’m also not bound by a publishing schedule and can post when the mood strikes me. Building a blog readership, however, is a little more difficult than building an e-newsletter subscriber base. This is because the … Continue reading